Cheers to our Public Service Chair, Kendall Mason for being the latest Board Member of the Month! In her first year, Kendall has exhibited great qualities that merit recognition. She has led the Public Service team with passion and positivity. We are glad to have great member like her!
Learn more about Kendall Mason…
Kendall Mason is the Vice-President of Marketing at New Benefits, where she oversees creative direction and marketing strategy. She gets a kick out of using cross-channel, data-driven marketing strategies to drive revenue growth through inbound marketing, lead nurturing, and converting leads to sales. A CRM and marketing automation junkie, Kendall is a pro at implementing and optimizing technologies to drive more efficient business growth.
Prior to New Benefits, she worked in music marketing at Music Audience Exchange, where she negotiated contracts, developed content, and launched marketing campaigns for several of the most recognizable consumer brands including Coors Light, Ford, McDonald’s and Jack Daniel’s.